

With Similarweb, you’ll discover the amount of traffic your competitors get monthly, the channels that provide them the most visitors, and the countries where these visitors are viewing from. The biggest strength of Similarweb is its analysis of website traffic – which is one of the KPIs (key performance indicators) for website growth. As the name suggests, this tool will show you websites similar to yours and allows you to view their overall performance on the web.

Similarweb is one of the tools for discovering your competitors and analyzing them.
OWLY COMPETITOR WEBSITE HOW TO
How to Make Website Competitor AnalysisĪre you ready to find out how to discover competitor mobile apps and analyze them? Here are the right tools to use. However, to find the website of your competitors and discover the keywords they’re ranking for, you’ll need certain tools which we explain in detail in the next section. When you have this, it thus becomes important to know the keywords that your competitors are ranking for to also rank for these keywords and even outrank your competitors. In other words, you must have a website for your mobile app that must be discoverable on the internet. The reason you’re doing this is that before most of your competitor mobile app’s users discovered them, they first went on the web and searched for certain keywords that led them to your competitors. In the business of spying on a competitor mobile app, the first thing to do is to discover their website and analyze them. Most importantly, conducting a competitive analysis reveals the strengths and weaknesses of your competitors and helps you to capitalize on their weaknesses to become your strength. It also serves as a benchmark for you to measure the growth of your mobile app. It is very vital to perform competitive analysis as it helps you better build on a unique value proposition that is different than that of your competitor.
